Tao Summary

NOTE: "Tao" is pronounced Dow (as in Dow Jones).

"In order to become a true Wow Master, your perspective on life and the things that happen to you must set you apart from the rest of the world. This is called Distance."

"Only from a distance can there be the potential for Wow because only from a distance is there the chance to see things differently and to choose new responses."

"The actions which result from these new responses set in motion new creative forces. New creative forces always result in the creation of new ideas, new things and new people."

"New ideas, things and people are distinctly different from ordinary ideas, things and people. Within that distinction comes the manifestation of uniqueness. In uniqueness there is cause for wow."

"Every truly unique creation, once recognized, elicits a wow. Wow is the world’s response to what you say, what you do and what you have become."

"It is the law of nature that every wow then requires an action. The actions of others in response to the wow you elicit set in motion their own set of creative forces. These forces alter the streams of thought upon which all good things travel on their way to those who think them."

"All things flow from those who have them to those who expect them. Money, power and even love for example, flow from those who have them to give to those who expect to receive them."

"The exchange of one object (whether thought or thing) for another is called transmission. It occurs between a sender and a receiver."

"No transmission can occur unless the sender and receiver are synchronized. No transaction can occur successfully unless the...."

I. The Achievable Wow

BOOK 1

The Tao of Wow
a way of life





The Tao of Wow is told in the form of a dialogue between a student and a 
living Wow Master. There is usually a brief lesson, followed by a clarifying 
question, and then a final lesson in poetic form. Though at times cryptic, 
the poetic lesson reveals the true genius of the Tao of Wow. Like all great 
literature in the form of allegory and poetry, its deceptively simple format 
allows it to hold a depth of meaning for young and old alike across the 
span of time and space.


“The ways of Wow confer on you
 the power of creation.”



THE ACHIEVABLE WOW 

We cannot always know Wow 
as a direct set of rules to follow
but we can see its effects in our
every day journey through life.

Wow is an intangible quality
manifested as the response to that
which we think, say, do and become.

An action that elicits a wow
does so when compared  with
another action which does not.

Thus that which is exceptional
is compared with that which is
mediocre, and a wow results.

A person who has become
an inspiration to others by 
the sheer will of character and
behaviour has set himself above others.
He is noticed, and a wow results.

He who perfects the character and
behaviour which causes wow
is called a Wow Master.
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